If you shop for movies regularly in old school brick and mortar stores (you may notice this online as well, but it's not as easy to see) you start to notice a trend: many movies have strikingly similar movie cases despite the movies having nothing to do with each other. It's obvious why this happens, people see a movie making money, and they want to ride that train of success.
Steven Seagal is no stranger to low blows (literally and figuratively). He is famous because he makes moderately low budget action movies where he runs around snapping necks left and right until the entire world has died at his hands – all over the course of an hour and a half of run-time. I haven't seen The Keeper, but I figure it's safe to assume that it's more of the same. Meanwhile, we have a respectable actor like Liam Neeson making an attempt at a balls-out action flick like Taken, with a DVD cover that sums up nicely what's going on: Liam Neeson has a gun, and he wants to kill someone.
Shockingly enough (Ha ha! *sigh*), Seagal's producers decided that this was their turf and they can do whatever they want, so they copied and pasted Taken's cover and replaced Neeson with Seagal, resulting in this:
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